Defining Advertising Types Paige Freeman September 23, 2025 18:40 Updated The Advertisement Type Code is one of four 6-character (maximum) codes that automatically creates the product code during advertising product creation. While the system comes with product and ad type codes, the system codes are fixed. These advertisement type codes are user-defined allowing you to define more advertisement types.To define advertisement types: From the Advertising Settings page, select Types.The Ad Type Code search page displays. Select +New Ad Type Code.A new row is added in the grid, as shown below. Enter the Ad Type in the text box. Enter the Description in the text box. Set the toggles that apply: Enable for All Products Enable for Print Products Enable for Web Products Include In Display Ad Page Count Active Select the Save icon to save, or the X icon to cancel.Repeat these steps for each advertisement type you want to define. Screen Element Description Ad Type Text box. This is a 6-character (maximum) code representing the advertisement type. Examples of a print Ad Type are DISPLY, ARTCLE, or CLASSF. Examples or a Web Ad Type are BANNER, BUTTON, or POPUP. Description Text box. A brief description of the advertisement type you are creating. Used for clarification. Enable for All Products Toggle. When set to YES, indicates the Ad Type code is available for all advertising products. Defaults to YES. Enable for Print Products Toggle. When set to YES, indicates the Ad Type code is just for print advertisements. Enable for Web Products Toggle. When set to YES, indicates the Ad Type code is just for Web advertisements. Include In Display Ad Page Count Toggle. When set to YES, indicates this product will be included in the calculation for the percentage of advertising in an issue. Active Toggle. Displays whether this advertisement type is active. Defaults to YES. Only an active Ad Type can be selected for an advertising product.