Advertising Media Overview Paige Freeman September 23, 2025 19:53 Updated An advertising media is the place where an advertiser’s advertisement runs. An advertising media can be any item, event, or thing that accepts advertising or sponsorships. For example: Magazines Journals e-Newsletters Websites Directories Coursebooks Meetings Exhibitions When an advertising media is defined it must be linked to a related product. In the case of issue-based publications, it must be linked to a subscription product so the advertisements can be sold for the correct issues.Linking advertising media to related products allows the Advertising Invoicing batch process to identify the invoicing date. Advertising insertion orders are usually not invoiced until the advertisement is seen by the customer. For print advertisements, this would be the fulfillment date of an issue, for meetings, the meeting start date, for Web advertisements, the date the advertisement first appears, etc.In ThreeSixty, the advertising media code serves as the parent product code for all advertising products sold for the advertising media. You can copy an advertising media and its products to create a new advertising media (with a new media code) with the same products.To access Advertising Media Maintenance: From Advertising Central or the Advertising left navigation menu, select Manage Media. The Advertising Media Maintenance page displays, as shown below. From this page, you can add a new advertising media or select the hyperlinked Media Code in the grid to open the advertising media detail page.